- Sales Intelligence: Fintech
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- Weekly Newsletter - 1.29.2025
Weekly Newsletter - 1.29.2025
Plus: Did Trump's order deliver on his promise of a Bitcoin strategic reserve?
Welcome to Sales Intelligence: FinTech, the weekly newsletter for FinTech sales professionals. Now is the time to fine-tune your strategies, leverage cutting-edge insights, and set the tone for a successful year ahead. Ensure your campaigns not only engage but convert, driving growth and impact in this dynamic industry.
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EDITOR’S PICK🎯
Sales enablement is often seen as the silver bullet for boosting revenue, but here’s the harsh reality: without proper change management, even the best enablement strategies are doomed to fail.
Why? Because new tools and processes can’t succeed if your team isn’t ready to embrace them. Adoption fatigue, resistance to change, and misalignment between leaders and reps can sabotage even the most well-intentioned efforts.
At Hive Perform, we believe sales enablement and change management must work hand-in-hand to drive lasting impact. It’s not just about rolling out shiny new systems; it’s about aligning people, processes, and technology to create a foundation for sustainable growth.
Curious how to make it happen? Read more here🔗

INDUSTRY INSIGHTS 🌐
This week in fintech, key developments include a major partnership between a leading digital bank and an AI-powered lending platform, aiming to streamline loan approvals. Regulatory updates from the EU are setting the stage for stricter oversight of crypto transactions, while a prominent fintech startup raised significant funding, solidifying its position in the payments space. Additionally, an insurtech firm announced an innovative AI tool to enhance customer claims processing, and a report highlighted emerging trends in embedded finance, emphasizing its transformative impact on consumer experiences. These updates underscore the dynamic evolution of the fintech landscape.
Banking faces pivotal changes with Trump's influence, Barr's Fed resignation, and potential CFPB leadership shifts. Credit unions acquiring banks also stir debate. These dynamics could transform regulations and operations by 2025. The sector remains hopeful for collaboration and growth amidst political and structural reshaping.
Despite the global rise of digital payments, Pakistan remains heavily reliant on cash transactions. This dependency persists even as the fintech sector in the country experiences rapid growth, driven by increasing smartphone penetration and innovative solutions targeting financial inclusion. Limited access to banking services and consumer trust in cash have created a unique challenge for fintechs aiming to shift behaviors. While mobile wallets and digital banking are gaining traction, experts highlight the need for enhanced financial literacy and robust infrastructure to accelerate the transition to a cashless economy. The case of Pakistan underscores the complexities of fintech adoption in emerging markets.
President Trump's executive order aims to establish U.S. dominance in digital assets, partially fulfilling his Bitcoin stockpile promise. Though uncertainties remain about creating a national digital asset reserve, the order offers regulatory clarity. The SEC's rollback of certain accounting rules marks progress for financial firms' involvement in crypto custody.
Warren Buffett's $1.2 billion investment in Nu Holdings signals a shift towards fintech, attracted by its mobile-only platform and rapid growth in Latin America. Despite valuation concerns, Buffett's involvement suggests confidence in long-term potential. This move highlights fintech's transformative impact on traditional banking and consumer empowerment.
SoFi Technologies' 120% stock surge showcases strategic prowess and revenue growth, expanding beyond student loans. This milestone, coupled with its inaugural profit, signifies a pivotal shift in fintech's landscape, underscoring the need to anticipate competitive and sustainable practices. SoFi exemplifies fintech’s evolving role in reshaping financial strategies.


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