Weekly Newsletter - 12.18.2024

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PODCAST OF THE WEEK 🎧

EDITOR’S PICK 🎯

The Strategic Imperative of Revenue Enablement📖

Your sales teams are more equipped with training content than ever before, yet adoption and measurable impact are on the decline. Sound familiar?

🚩 The Problem:

• 92% of businesses report less than 30% repeat engagement with enablement content.

• Traditional approaches are failing, leaving teams unprepared and businesses at risk.

🎯 The Solution:

Integrated revenue enablement is changing the game with measurable results:

• ✅ 30 days faster to first deals for new reps.

• ✅ 20% boost in deal velocity.

• ✅ 36 days faster organizational change implementation.

🚀 This is especially critical for industries like MedTech, where rapid adaptation and consistent performance directly impact revenue and compliance.

📖 Download Hive Perform's latest ebook to learn:

• Why traditional enablement fails.

• How integrated revenue enablement drives measurable success.

• The proven strategies to align your GTM teams and unlock growth.

👉 Don’t get left behind—equip your business to win.

INDUSTRY INSIGHTS 🌐

Dollars to Data: How 2025 will Change Business Payments

2025 is poised to transform global business payments with real-time cross-border transactions, modernized payment systems, AI-driven security enhancements, and standardized payment data. These advancements promise greater efficiency, reduced costs, and competitive advantages for businesses adapting to this evolving financial landscape.

How AI Is Changing Online Credit Card Spending 

Artificial intelligence is transforming online holiday shopping by enhancing personalized experiences, streamlining fraud prevention, and optimizing inventory management. AI-driven tools analyze customer behavior to recommend tailored products, ensuring higher satisfaction and conversion rates. Additionally, advanced algorithms monitor transactions to detect and prevent fraud in real-time, offering enhanced security for consumers and retailers.

Retailers also use AI to predict demand trends, ensuring optimal stock levels during the busiest shopping season. As holiday shoppers increasingly rely on e-commerce, AI technologies are shaping a smoother, safer, and more efficient shopping experience for both consumers and businesses.

INDUSTRY NEWS 📰

Walmart’s Fintech Expansion: A Game-Changer for Financial Services Industry

Walmart fintech venture, valued at $2.5 billion, marks a significant shift in the financial services landscape. By leading a $300 million funding round with Ribbit Capital, Walmart signals its intent to expand its financial offerings. This move is a strategic effort to leverage its vast customer base, offering products like installment loans, debit cards, and early wage access to its 1.6 million U.S. employees. The startup, One, formed from a merger, now boasts over 3 million monthly active users and a run-rate revenue exceeding $200 million.

The financial industry is on alert as Walmart, a retail giant, encroaches on traditional banking territory. With Omer Ismail, a former Goldman Sachs partner, at the helm, One is poised to challenge established fintech players like Revolut and Chime. Walmart’s strategic partnership with Ribbit, known for backing successful fintech companies, underscores its commitment to integrating financial services into its core business model.

Walmart’s financial push comes amid a strong stock market performance, driven by increased consumer spending on essentials. The retailer acknowledges past shortcomings in financial services but is now focused on capitalizing on credit opportunities. This initiative reflects a broader trend of corporate giants entering the financial sector, reshaping the competitive landscape and offering consumers more integrated financial solutions.

Ant International Drives Fintech Growth with AI and Global Expansion

Ant International has expanded its fintech services across Asia, restructuring into four units: Alipay, Antom, WorldFirst, and a new embedded finance division. The company reports significant growth in payment volumes and SME lending, driven by AI and blockchain technology, supporting 11 million customers in emerging markets.

Union Credit Transforms Lending for Modern Consumers

Union Credit offers credit unions a digital-first approach by embedding pre-approved loans at the point of sale, enhancing member acquisition and engagement. This strategy modernizes credit unions, aligning them with consumer needs and preferences, particularly among younger demographics, fostering long-term growth and loyalty in a competitive market.