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- Your Weekly Fintech Sales Intelligence Newsletter | Volume 23
Your Weekly Fintech Sales Intelligence Newsletter | Volume 23
Plus: š Inside Revolutās $1T Super-App Strategy
Welcome to Sales Intelligence: FinTech, the weekly newsletter for FinTech sales professionals. Now is the time to fine-tune your strategies, leverage cutting-edge insights, and set the tone for a successful year ahead. Ensure your campaigns not only engage but convert, driving growth and impact in this dynamic industry.
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TODAYāS PICK šÆ
Sales and revenue teams arenāt struggling because they donāt have enough training manuals or process documentation. Theyāre struggling because content alone doesnāt drive performance when it matters most.
At Learning Technologies 2025, one thing became clear: the old playbook isnāt keeping up. Execution is the real difference-maker now and some teams are already proving it with serious revenue gains.
Curious what it looks like when you shift from traditional learning to performance-first strategies and how itās changing the game for teams like Fosphaās?
š£LEADING VOICES
INDUSTRY INSIGHTS š
Revolutās ascent from a nimble fintech startup to a formidable financial super-app underscores the potential of technology-driven platforms to transform personal finance management on a global scale. With over 52 million customers and $1 trillion in annual transactions by 2024, Revolut has established itself as a primary financial hub, offering services from banking and investing to lifestyle benefits and business accounts. This scale is driven by a relentless focus on innovation, speed, and a KPI-centric culture, evidenced by its impressive $3.1 billion revenue and $790 million net profit in 2024.
Leadership at Revolut credits their growth to a dedicated āDream Teamā culture and agile product launches, while disrupting industry normsāchallenging traditional metrics like CAC. By positioning itself as more than just a bank, Revolutās super-app model serves as a blueprint for building profitable, customer-centric financial ecosystems that adapt rapidly to user needs and global markets.
The global digital payment market is projected to reach $618.53 billion by 2033, driven by eCommerce growth, smartphone adoption, and partnerships among fintechs, banks, and technology providers. North America leads, while Asia Pacific is growing fastest due to new unified payment initiatives. These trends demand that businesses prioritize digital payment solutions to remain competitive.
US regional and community banks must consolidate to withstand an imminent recession driven by tariffs and a downturn in consumer spending. Merging will enable them to strengthen capital reserves, adopt emerging technologies, and remain competitive against larger banks. For finance professionals, this signals an urgent need for merger assessments and capital strategy planning. |
Fintech giants PayPal, Block, and Affirm face heightened scrutiny as earnings season highlights their sensitivity to shifts in consumer spending and ongoing tariff uncertainties. PayPal, particularly exposed with 90% of revenue tied to consumer transactions and significant international business, is feeling the squeeze from the removal of de minimis trade exemptions and growing global competition. Analyst projections suggest only modest earnings growth for these firms, with macroeconomic trends and trade policies likely constraining future performance.
Ongoing tariff issues, especially those driven by the Trump administration, have introduced volatility and forced companies like Klarna and StubHub to delay IPOs. The impact on eCommerce flows, digital wallets, and buy now, pay later platforms is pronounced, and expectations may be overly optimistic given recent pull-forward spending ahead of new tariffs. Investors should watch for persistent margin pressures and evolving consumer trends as these companies navigate a challenging, policy-driven environment.
April 2025 saw significant fintech innovation, with notable launches aimed at addressing both technological advancements and pressing industry needs. Damisa's debut introduces a fiat and crypto orchestration network tailored for seamless accounts integration, particularly benefiting emerging markets, while Acoruās fraud detection platform equips institutions with sophisticated tools against financial crime. Standard Chartered and OKXās crypto collateral pilot stands out for enhancing capital efficiency and reducing risk in digital asset trading, all under regulatory oversight.
Meanwhile, GreenFi enters the market with $17 million in seed funding, targeting sustainable banking through environmentally driven financial products, reflecting a wider move toward green finance. Leeds Building Societyās digital savings initiative with Mambu signals a broader trend of legacy institutions leveraging cloud technology for modernization. Collectively, these developments demonstrate that cross-sector collaboration, regulatory alignment, and digital transformation remain core drivers in the evolving fintech landscape.
Mastercardās push into virtual card networks (VCNs) marks a decisive step towards modernizing the $80 trillion commercial payments market, with $77 trillion still relying on outdated, inefficient methods like cash, checks, and wire transfers. By embedding payment capabilities directly into existing business platformsāprocurement, ERP, and expense managementāVCNs streamline operations, minimize reconciliation hurdles, and significantly enhance security and business payment controls, particularly benefiting small and midsize enterprises wary of traditional company cards.
The broader impact comes from working capital optimization and expanded industry relevance. With VCNs, businesses can align payments more effectively with contractual terms, freeing up cash and enabling better visibility throughout complex supply chainsākey in sectors such as trade, transportation, CPG, and pharmaceuticals. Mastercardās global platform, adaptable to local use cases, positions virtual cards as an essential, data-rich solution for future-ready B2B payments.
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